An SEO consultant is a specialist in search engine optimization who works outside of typical contracted employment. For instance, they may be freelancers who work with their own clients or within an existing team but not as employees. They might be responsible for a variety of tasks from pitching and […]
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Days of record market losses may inspire 401(k) investors to take action. Yet most experts caution against doing just that. The reason: Days when the markets are down tend to be closely followed by days when the market is up. If you sell and run for cover now, you may […]
Search engine optimization (SEO) can be confusing and tough to understand, let alone master. I’ve seen a lot of customers struggle to get their SEO on track and stay on top of both key tasks and best practices in my role as Vice President of Software and Development at Constellation1. […]
As of July 1, 2023, the version of Google Analytics we have used for 10 years will stop processing hits. This is a major change, and it means that Google Analytics 4 (GA4) will fully replace Universal Analytics (UA). The good news is there is still time – but you […]
Opinions expressed by Entrepreneur contributors are their own. The essence of a blog is that it caters to a definite fan base or customer base. The prime advantage here is that everyone reading it, already harbors a soft spot for your cause. Blogs have ever since been a medium of […]
In the world of SEO, we talk often about technical issues and how to resolve them. We look at content strategy, keyword research, backlinks, and PR. But one thing that we don’t talk about enough is seasonal SEO – specifically its impact, and how to leverage it to improve marketing […]